05
Nov 14

What is the Purpose Of A Landing Page

What is the Purpose Of A Landing Page

I recently did a webcast entitled “5 Marketing Tactics to Grow Your Business”.

I went over 5 different marketing tactics that you can use to grow your business and increase your sales.

 

In this segment, I talked about the Purpose Of A Landing Page.

What is the Purpose Of A Landing Page transcript:

What is a landing page?

If you go to salestipaday.com/25-must-have-sales-and-marketing-tips, you’re going to hit a page, and it looks like this.

This is a landing page. Its sole purpose is to do one thing — to give you my “25 Must Have Sales and Marketing Tips” in exchange for your name and email. That’s all this does. 

I use a service called LeadPages. You can find them at LeadPages.net. They make it relatively easy to set up landing pages on a WordPress website. If you don’t have a WordPress website, then it’s a little tougher, but you can still do it. It works extremely well.

I hope you enjoyed this video on the Purpose Of A Landing Page.

If you want to watch the complete webcast then CLICK HERE.

If you have any comments, please leave them below.

Chris Hamilton

Email Me

SalesTipADay.com

Stop Cold Calling Webinar:

If you would like to learn how to stop cold calling and how to start getting more sales leads, join our next “Stop Cold Calling Webinar”.  

In the United States text ColdCall to 313131

and

in Canada text ColdCall to 393939

to sign up for our next Stop Cold Calling Webinar.

If you are outside of the US and Canada, you can sign up for our next Stop Cold Calling Webinar here.  Or click the button below.

>> Learn How To Stop Cold Calling – Click Here <<


04
Nov 14

What Is Google’s Remarketing Program Podcast

What Is Google's Remarketing Program?

I recently did a webcast entitled “5 Marketing Tactics to Grow Your Business”.

I went over 5 different marketing tactics that you can use to grow your business and increase your sales.

In this segment, I talked about Google’s Remarketing Program.

To listen to this podcast, press Play

or

Download this episode (right click and save)

I hope you enjoyed this podcast on Google’s Remarketing Program.

If you want to watch the complete webcast then CLICK HERE.

If you have any comments, please leave them below.

Chris Hamilton

Email Me

SalesTipADay.com

Stop Cold Calling Webinar:

If you would like to learn how to stop cold calling and how to start getting more sales leads, join our next “Stop Cold Calling Webinar”.  

In the United States text ColdCall to 313131

and

in Canada text ColdCall to 393939

to sign up for our next Stop Cold Calling Webinar.

If you are outside of the US and Canada, you can sign up for our next Stop Cold Calling Webinar here.  Or click the button below.

>> Learn How To Stop Cold Calling – Click Here <<


03
Nov 14

How To Get More Sales Leads In Less Time Compared to Cold Calling

How To Get More Sales Leads In Less Time Compared to Cold Calling

How To Get More Sales Leads In Less Time Compared to Cold Calling

A recent Baylor University study on Cold Calling has show that cold calling is effective only 0.3% of the time.

To put this in perspective, you would have to make 333 cold calls to get just one meeting.

But there is a better way to generate more sales leads in less time.  If you add a live chat software widget to your website, your chances of generating sales leads will increase up to 7.5% on the overall website traffic.

The reason that you will see more sales leads by adding live chat to your website is severalfold:

  • People that visit your website typically found you for a reason – They are looking for something and you may have it and they may have questions
  • If you proactively approach these website visitors they are more open to asking questions
  • If you are answering their questions then these visitors will be more likely to engage with you offline

So as a comparison, if live chat on your website can generate up to 7.5% of your website traffic into sales leads then this is up to 25 X’s more effective than cold calling.  Basically you will end up with up to 1 sales lead for every 14 live chats.

If you look at this as a comparison, cold calling will mean that you have to make 333 calls to net 1 meeting and with live chat it is potentially 14 chats to net 1 meeting.

If a cold call is 2 minutes per call then it will take 666 minutes or 11 Hours to generate 1 meeting.  This is calculated by taking 333 calls times 2 minutes.

If each engaged chat is 4 minutes in length, then to get 1 meeting then it would take 56 minutes.  You get this number by taking 14 live chats and multiplying it by 4 minutes.

Now, that said, in order to generate 1 meeting using live chat, you will need to have consistent traffic to your website, which may not be a reasonable assumption.

Stop Cold Calling Webinar:

If you would like to see how to stop cold calling and how to start getting more sales leads, join our next “Stop Cold Calling Webinar”.  

In the United States text “ColdCall” to 313131

In Canada text “ColdCall” to 393939

to sign up for our next Stop Cold Calling Webinar.

If you are outside of the US and Canada, you can sign up for our next Stop Cold Calling Webinar here.

>> Learn How To Stop Cold Calling – Click Here <<

I hope you enjoyed this post and if you have any questions or comments, please feel free to leave them below.

Please Subscribe to the Sales Tip A Day Podcast –  Click here to Subscribe

Chris Hamilton


03
Nov 14

What Is Google’s Remarketing Program?

What Is Google's Remarketing Program?

I recently did a webcast entitled “5 Marketing Tactics to Grow Your Business”.

I went over 5 different marketing tactics that you can use to grow your business and increase your sales.

 

In this segment, I talked about Google’s Remarketing Program.

What Is Google’s Remarketing Program transcript:

The next thing I’m going to talk about is Google Remarketing.

Let’s say you go to BMO’s website and you’re looking at the BMO Air Miles World MasterCard. You think, Maybe not. I don’t think I’m interested.

A few days later, you’re on another website. You’re over at CNN. All of a sudden you start seeing a BMO ad following you everywhere. This is what they call remarketing. Google, of course, is widely thought of as the online master of marketing. What they’ve determined is that when someone goes to a website, they may not be in a purchase mode at that time — but they may be two weeks, one month, or six weeks later.

Chances are if you are putting an ad in front of people on a fairly consistent basis, eventually they’re going to think, You know what? I’ve got to go get that card. I’m going to apply today. Then they’ll click on that ad and apply.

Google Remarketing is also an excellent way to generate additional sales leads for your organization.

I hope you enjoyed this video on Google’s Remarketing Program.

If you want to watch the complete webcast then CLICK HERE.

If you have any comments, please leave them below.

Chris Hamilton

Email Me

SalesTipADay.com

Stop Cold Calling Webinar:

If you would like to learn how to stop cold calling and how to start getting more sales leads, join our next “Stop Cold Calling Webinar”.  

In the United States text ColdCall to 313131

and

in Canada text ColdCall to 393939

to sign up for our next Stop Cold Calling Webinar.

If you are outside of the US and Canada, you can sign up for our next Stop Cold Calling Webinar here.  Or click the button below.

>> Learn How To Stop Cold Calling – Click Here <<

 


01
Nov 14

Setting Up Email Marketing For Your Business Podcast

Setting Up Email Marketing For Your Business

I recently did a webcast entitled “5 Marketing Tactics to Grow Your Business”.

I went over 5 different marketing tactics that you can use to grow your business and increase your sales.

To listen to this podcast press play

or

Download this episode (right click and save)

I hope you enjoyed this podcast on Setting Up Email Marketing For Your Business.   If you want to watch the complete webcast then CLICK HERE. If you have any comments, please leave them below.

Chris Hamilton

Email Me

SalesTipADay.com  

Click Here To Be Notified Of Upcoming Webcast!  

I do webcasts on a regular basis.  Please Click the button above to be notified of upcoming webcasts. 25 Must Have Sales And Marketing Tips and Tricks Click Here To Get the 25 Must Have Sales and Marketing Tips and Tricks Now!!!


31
Oct 14

Setting Up Email Marketing For Your Business

Setting Up Email Marketing For Your Business

I recently did a webcast entitled “5 Marketing Tactics to Grow Your Business”.

I went over 5 different marketing tactics that you can use to grow your business and increase your sales.

 

In this segment, I talked about Setting Up Email Marketing For Your Business.

Setting Up Email Marketing For Your Business transcript:

It takes a bit of time to set up email marketing for your business. You have to map out what you’re trying to accomplish — whether it’s for your own company or it’s for your clients. You have to be able to set up forms to capture emails and names. You have to be able to set up the content to send it out.

Most email marketing services have guides to walk you through the set-up process. It may be a little different than what you’re used to, but once you actually get into doing it, it’s not that difficult.

I hope you enjoyed this video on Setting Up Email Marketing For Your Business.   If you want to watch the complete webcast then CLICK HERE. If you have any comments, please leave them below. Chris Hamilton Email Me SalesTipADay.com   Click Here To Be Notified Of Upcoming Webcast!   I do webcasts on a regular basis.  Please Click the button above to be notified of upcoming webcasts. 25 Must Have Sales And Marketing Tips and Tricks Click Here To Get the 25 Must Have Sales and Marketing Tips and Tricks Now!!!


30
Oct 14

One Thing To Add To Your Website To Generate More Sales Leads Podcast

One Thing To Add To Your Website To Generate More Sales Leads

I recently did a webcast entitled “5 Marketing Tactics to Grow Your Business”.

I went over 5 different marketing tactics that you can use to grow your business and increase your sales.

In this segment, I talked about One Thing To Add To Your Website To Generate More Sales Leads.

Key Points on One Thing To Add To Your Website To Generate More Sales Leads:

  • Something that is used by the top websites in the world to generate sales leads
  • A Google service that will exponentially increase your sales leads

Press Play to listen to this podcast

or

Download this episode (right click and save)

  Click Here To Be Notified Of Upcoming Webcast!

I do webcasts on a regular basis.  Please Click the button above to be notified of upcoming webcasts.

25 Must Have Sales And Marketing Tips and Tricks Click Here To Get the 25 Must Have Sales and Marketing Tips and Tricks Now!!!


29
Oct 14

One Thing To Add To Your Website To Generate More Sales Leads

One Thing To Add To Your Website To Generate More Sales Leads

I recently did a webcast entitled “5 Marketing Tactics to Grow Your Business”.

I went over 5 different marketing tactics that you can use to grow your business and increase your sales.

 

In this segment, I talked about One Thing To Add To Your Website To Generate More Sales Leads.

Key Points on One Thing To Add To Your Website To Generate More Sales Leads:

  • Something that is used by the top websites in the world to generate sales leads
  • A Google service that will exponentially increase your sales leads

One Secret To Consistently Generate Sales Leads From Your Website transcript:

Only about 0.2% of all websites use Google Remarketing. However, if you take a look at the top 10,000 websites, almost 10.4% of those use Google Remarketing.

That’s a tremendous difference — that 52 times more of the top 10,000 websites use Google Remarketing. Some of the top brands in the world obviously understand that this can work for them.

Look to the right-hand side of this chart. Compared to when I first looked at these statistics in early July, the amount of sites using Google Remarketing has taken a huge leap over the last couple of months. Obviously, people are jumping onto this bandwagon more and more.

I hope you enjoyed this video on One Secret To Consistently Generate Sales Leads From Your Website.   If you want to watch the complete webcast then CLICK HERE. If you have any comments, please leave them below.

Chris Hamilton

Email Me

SalesTipADay.com  

Click Here To Be Notified Of Upcoming Webcast!  

I do webcasts on a regular basis.  Please Click the button above to be notified of upcoming webcasts. 25 Must Have Sales And Marketing Tips and Tricks Click Here To Get the 25 Must Have Sales and Marketing Tips and Tricks Now!!!


28
Oct 14

One Secret To Consistently Generate Sales Leads From Your Website Podcast

One Secret To Consistently Generate Sales Leads From Your Website

I recently did a webcast entitled “5 Marketing Tactics to Grow Your Business”.

I went over 5 different marketing tactics that you can use to grow your business and increase your sales.

In this segment, I talked about One Secret To Consistently Generate Sales Leads From Your Website.

Key Points on One Secret To Consistently Generate Sales Leads From Your Website:

  • How to reduce your costs on your marketing with Adwords
  • How to get a cumulative effect on your marketing

Click Play below  or

Download this episode (right click and save)

I hope you enjoyed this podcast on One Secret To Consistently Generate Sales Leads From Your Website.  

If you want to watch the complete webcast then CLICK HERE.

If you have any comments, please leave them below.

Chris Hamilton

Email Me

SalesTipADay.com  

Click Here To Be Notified Of Upcoming Webcast!  

I do webcasts on a regular basis.  Please Click the button above to be notified of upcoming webcasts. 25 Must Have Sales And Marketing Tips and Tricks Click Here To Get the 25 Must Have Sales and Marketing Tips and Tricks Now!!!


27
Oct 14

One Secret To Consistently Generate Sales Leads From Your Website

 

One Secret To Consistently Generate Sales Leads From Your Website

I recently did a webcast entitled “5 Marketing Tactics to Grow Your Business”.

I went over 5 different marketing tactics that you can use to grow your business and increase your sales.

 

In this segment, I talked about One Secret To Consistently Generate Sales Leads From Your Website.

Key Points on One Secret To Consistently Generate Sales Leads From Your Website:

  • How to reduce your costs on your marketing with Adwords
  • How to get a cumulative effect on your marketing

One Secret To Consistently Generate Sales Leads From Your Website transcript:

Remarketing is a process that places cookies on the computers of those people who have come to your website — and allows for cumulative remarketing to them.

These people have come to your website for a reason. They found you and they’re probably looking for something you offer.

The best way to set up remarketing ads is to have them displayed up to three times a day to a viewer. I suggest you create new ads on a monthly basis for remarketing, because people will get tired of your ads if they see them over and over again. The typical uptake of someone who’s going to click through is about 1%. If you use industry stats, it will help you generate about 16 sales leads per month for less than $43 a month by the end of month 18.

Once you take the time to get this built up, it’s a fairly consistent means for generating sales leads from those that return to your website. I do this for a few of my clients and it works very well for them.

I hope you enjoyed this video on One Secret To Consistently Generate Sales Leads From Your Website.   If you want to watch the complete webcast then CLICK HERE. If you have any comments, please leave them below.

Chris Hamilton

Email Me

SalesTipADay.com

 

Click Here To Be Notified Of Upcoming Webcast!  

I do webcasts on a regular basis.  Please Click the button above to be notified of upcoming webcasts. 25 Must Have Sales And Marketing Tips and Tricks Click Here To Get the 25 Must Have Sales and Marketing Tips and Tricks Now!!!


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